Brother Niu (Niu Haibiao) Baidu Encyclopedia Click herehttp://baike.baidu.com/view/3856005.htm
Someone asked Brother Niu why Sina Weibo is more popular than Tencent Weibo and why fans come quickly. Brother Niu summarized the following points and elaborated on them:
1. The years of establishment are different.
Sina Weibo was established in August 2009, while Tencent Weibo was established in April 2010. We all know that when a new thing is first born, people's enthusiasm is at its peak, so Sina Weibo has a big advantage before it gets there. Although Tencent Weibo is only half a year late, it is already too late for the Internet, and people have long lost their novelty.
2. Habit reasons.
In fact, Sina Weibo has both the functions of Tencent Weibo, and in terms of user experience, they are inseparable. It's just that people are used to playing Weibo. Moreover, Tencent Weibo's functions are similar to Sina's, so many people think there is no need to play Tencent anymore.
3. Differences in marketing methods.
Sina Weibo follows the celebrity route. It attracts people's attention from the beginning. It is natural to play with fun and fun. However, Tencent's arrival is just a blind imitation and does not bring any tricks to people.
4. Privacy issues.
We all know that Tencent Weibo is bound to QQ. Generally, those who listen to each other are our own QQ friends. People who don't know each other are reluctant to listen to each other. Moreover, most of them are our own personal QQ, not work QQ, and they have been using it for many years. Therefore, we are more cautious and don't want others to know about some developments, so naturally there is no need to let others listen to it.
5. Authority issues
If Tencent Weibo is not certified, you can listen to up to 100 others a day, and you can add up to 50 fans. While Sina Weibo is not certified, you can add 3000 fans, so it is more exciting to play and has no sense of constraint.
6. Functional issues
The default status of Tencent Weibo is comments + reprints, and it will be synchronized to the Qzone, personal updates, and talk. Sending a message must appear in several places at the same time. It does cover a wide enough range, but it is too bad. It can easily make people feel visually tired and overwhelmed. Over time, it will make people feel disgusted. Sina Weibo is relatively more centralized, and at least the spirit of playing will not be disturbed! ? SEO training